Nahi Kim
Experience
2023 - Present
Global CX & Marketing Manager
Developed and executed tailored SEO strategies for B2B SaaS company’s inventory management solution, including Google Analytics keyword research, on-page optimization, content creation, and content management for social media platforms to improve organic search and app store rankings
Created 12+ engaging and informative YouTube videos for SaaS marketing initiatives, including script development, filming, editing, and post-production (Adobe Premiere Pro, CapCut) for increase in brand awareness and user engagement
Launched the new Affiliate Program by developing program strategy, creating promotional materials, and establishing 50% payout commission structures for an expansion in customer base and revenue
Run campaigns on Google Ads, Meta Ads, and LinkedIn Ads to drive conversion, sign-ups, and impressions in alignment with industry and market trends, achieving CTR of 24.96%
2022 - 2023
Project Manager
Led weekly project management report meeting with 20+ stakeholders and provide status updates on data center and digital infrastructure construction in Gangnam, including project cost, schedule, and MEP
Coordinated cross-functional project teams, including architects, engineers, contractors, and subcontractors to manage project tasks, allocate resources, and reach project milestones on time
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Acted as the primary point of contact for client communications, managing client expectations, addressing concerns, and providing regular project updates and status reports in both Korean and English
2019 - 2021
Advisory Associate
Conducted research on key payment product services and initiatives for various FinTech companies and analyzed external data against key trends and challenges, including the Payment System Operations Solution
Led project management efforts for an entire engagement, including status tracking and reporting, facilitating daily meetings, and ensuring all project deliverables remain consistent
Conducted assessment of Compliance Program within a large financial institution, including a thorough review of current state operations to document existing controls and processes for enhancement